Overview

About Us and Why We’re Hiring

We promote “You Need a Budget,” the best budgeting software and educational resources around. (Those in the know call us YNAB, which is pronounced “why-nab.”) For more than a decade, people have been buying YNAB and then telling their friends what a difference it has made in their lives. Google us, or read some of our reviews on the app store, and you’ll see what we mean. We love sharing something that has a huge positive impact on people’s lives.

For this position, we’re looking for a social media aficionado who is enthusiastic about sharing YNAB to the far reaches of the internet. Do you have the ability to create can’t-take-my-eyes-off-it content, write enchanting copy, and coordinate/play nice with others? We’re looking for someone who screams YNAB through and through (but not like…actual screaming) and is comfortable being their delightful self in front of an audience.

Want to talk about tools and platforms? We’ve got a growing social media presence on TikTok, Instagram, Facebook, and Twitter—where we make budgeting fun, friendly, and accessible for the masses. Our content is organized in Notion, images are created in Canva, scheduled in Later and Agorapulse, and communicated via Slack. Not familiar with these tools yet? That’s ok! Just have an appetite for learning and that’ll take you far around here.

And that’s not all—we have big plans for our social media team, including expanding our short-form video reach, trying out some ads on SnapChat, and establishing a presence on Pinterest. Could you be the one to help us grow into these new territories?

Firm* requirements:

  • You have at least two years of social media experience. For us, this means you feel comfortable navigating different platforms, have a basic knowledge of social media algorithms, and love to create content.
  • You’re located somewhere between the Eastern Time Zone (UTC-4) and the Pacific Time Zone (UTC-8). OR, you’re willing to adjust your working hours for those time zones so that you can attend meetings with the rest of the marketing team.

*Well, firm-ish. If, for instance, you know you’re a great fit for this role but fall a little short of the two-year requirement, we encourage you to go ahead and apply. We don’t need you to be the perfect candidate on paper. (On a similar note, we know imposter syndrome can be a powerful force, and may discourage fantastic people from applying. Please apply anyway. Many of us here have it too, so you’re in good company.)

We’re profitable, bootstrapped, and growing. YNAB started in 2004 and we haven’t taken any outside funding—we’re in it for the long haul. We have one overarching requirement when it comes to joining our team: our original Core Values Manifesto has to really click with you. If you’re nodding emphatically while reading it, you’ll probably really like it here, and we can’t wait to hear from you!

We live our Core Values every day at YNAB, and we mean it when we say we are an equal opportunity employer. We believe that a diversity of backgrounds, abilities, beliefs, and experiences are critical to our success, and we are passionate about creating a welcoming, supportive, and collaborative environment for all employees. All are encouraged to apply as we continue to grow a smart, hard-working, and diverse team who loves working together to build something that matters.

We also work really hard, together, to make working at YNAB an amazing experience, and we were (humbly) proud to be named Fortune’s #1 Best Small Company to Work For for the last two years. We have a team full of truly exceptional people—the kind you’ll be excited to work with.

Now, back to you, our new Social Media Coordinator…

You’re a social media enthusiast who is ready to focus on content and community! You’re passionate about keeping up with digital media trends and tend to be the first one to share a meme with a friend. You have experience with at least two social media platforms, such as TikTok, Instagram, Pinterest, Facebook, and Twitter.

You’re comfortable on camera and are ready to roll with an explanation on Instagram Stories, a YNABer interview on Instagram Live, or a 30-second tutorial on TikTok. Hair out of place? Doesn’t matter—you know how to roll with the punches and be your authentic self, bedhead and all.

You are naturally funny and kind. You can effortlessly step into the YNAB voice and make the Internet laugh/like/share. You also have a thick skin (or are willing to develop one quickly!) to deal with backlash when your sense of humor doesn’t land right or when the trolls are out sniffing (and typing) around, which will happen from time to time.

You genuinely like, understand, and connect with people. Endless questions or feedback don’t tire you, and you love a good brainstorming sesh.

You are comfortable and confident writing copy and can step right into the YNAB voice. You already have at least a dozen new ideas for engaging memes, TikToks, or Instagram Stories.

Working alongside Veronica, Sarah, and Faness, you’ll do things like:

  • Create short form video content for Reels, TikTok, and other social media platforms.
  • Create informational, shareable, and humorous graphics in Canva for our feeds.
  • Write copy to use as captions for content.
  • Organize, schedule, and publish social media content.
  • Repurpose content from our other platforms to use on Pinterest.
  • Listen to YNABer stories and work out where and how to tell them.
  • Respond to social media comments and DMs.
  • Engage with and get a feel for the fluctuating vibes within our social media communities.
  • Collect and report on data from all of our social media platforms.
  • Consume and keep up with trending content.
  • Answer follower questions and interview YNABers on live video.

You’re our person if:

  • You are genuinely excited about all things social media.
  • You have a basic understanding of how social media algorithms work.
  • You’re a strong writer who’s comfortable writing social media copy and can step right into the YNAB voice.
  • You work well independently but also enjoy creative collaboration.
  • You feel natural on camera.
  • You are keen at picking up the nuances of what is going on around you and identifying and responding appropriately.
  • You’re comfortable with ambiguity and do well with vague directions, but aren’t afraid to ask questions.
  • You have a strong sense of humor because, well, we’re hilarious.
  • You genuinely like, understand, and connect with people.
  • You’re comfortable under pressure and negative comments just roll off your back.

How to Apply

Apply directly on our site by 11:59PM PST on Sunday, April 24th, 2022. Firm. It’s a real deadline. Like, after it is too late.

Learn more about You Need A Budget (YNAB)

 

Equal Opportunity Statement

We live our Core Values every day at YNAB, and we mean it when we say we are an equal opportunity employer. We believe that a diversity of backgrounds, abilities, beliefs, and experiences are critical to our success, and we are passionate about creating a welcoming, supportive, and collaborative environment for all employees. All are encouraged to apply as we continue to grow a smart, hard-working, and diverse team who loves working together to build something that matters.