Overview
Our energy system is on the brink of a major transformation, and we’re looking for someone to help us ensure this new system puts rooftop solar energy at the cornerstone!
The Florida Marketing Associate (Solar for All) will support our Solar for All program in Florida with all marketing and communications activities. They will be responsible for developing and promoting content for the organization’s solar educational and advocacy programs as they relate to our work helping income-qualified families benefit from solar energy. This position will report to the Director of Marketing.
The ideal candidate will be a Florida-based task manager who is committed to effective messaging, with an interest in local policy and practice, and who possesses an understanding of SUN’s mission and vision.
Please include a cover letter and resume with your application.
Communications management (45%)
- Manage the communications and activity calendars for Solar for All related outreach.
- Write, plan, and coordinate targeted emails for seamless execution handoff to the Digital team.
- Write and edit website content, including blog posts.
- Issue press releases, pitch stories, and follow up with journalists about our work.
- Support external communications and design contractors to generate brand-aligned collateral and other projects as needed.
Program Marketing (45%)
- Assist in the development and implementation of external communications to recruit new participants into Solar for All in Florida.
- Develop engaging content to produce ethically-told stories of community members.
- Build and organize compelling images with broad-based marketing appeal using Canto, our digital asset management tool. Support the development of marketing materials for new solar campaigns as opportunities arise.
- Produce social media content and work with our Digital team to schedule.
Organization-wide administration (10%)
- Show up fully for learning and planning and activities, including all-staff meetings, retreats, and strategy sessions.
- Facilitate meetings, prepare agendas, and take notes.
- Contribute to brainstorming, developing, and executing new ideas as a key member of the team.
- Manage your own regular administration, including timely submission of timesheets, receipts, reimbursements, scheduling, travel planning, and HR paperwork.
- Other projects as identified.
Required Qualifications
- Minimum two years of experience in marketing, communications, digital media or a related field
- Excellent storytelling, writing, and editing skills with a knack for synthesizing complex information into simple language
- Experience in Canva and/or other design, development or editing tools
- Proficiency with WordPress or similar content management systems
- Ability to work collaboratively, independently, proactively and respectfully in a virtual team environment with multiple audiences
- Strong organizational skills with the ability to juggle multiple initiatives under shifting conditions
Preferred Qualifications
- Spanish-fluency
- Resident of Florida
- Familiarity with solar energy
- Experience working with diverse populations
- A track record of ethical storytelling/narrative approaches
- Proficiency in, or willingness to learn Every Action, Slack, Asana, Mobilize, Hootsuite, and Canto.
- Experience in a cause or mission driven organization
- Experience working with and/or managing volunteers
- Experience working in fundraising or development
- Experience with video production and editing